Social Media
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Our social media presence allows us to visibly and immediately connect with the public in defense of at-risk structures and landmarks. In a digital age where visibility drives value, social media gives historic buildings—especially those tied to overlooked or marginalized histories—a platform to be seen, understood, and appreciated in real time.
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Preservation starts with awareness. Social media allows us to spotlight buildings in need, share restoration progress, highlight architectural details, and celebrate historic milestones. It enables us to reach audiences far beyond our geographic boundaries—engaging younger generations, attracting new allies, and mobilizing support with the swipe of a screen.
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More than just outreach, social media acts as a form of public advocacy. It puts preservation on the radar of decision-makers, developers, funders, and community members. It transforms static structures into stories worth saving by inviting people to comment, share, and act.
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In short, our social media is not just a marketing tool—it’s a modern preservation tool. It keeps landmarks in the public eye, drives momentum, and helps ensure that these places are not only protected but valued. Without a strong digital presence, the buildings we fight for risk being forgotten before they’re even understood.